Dennis is a seasoned digital marketer and strategist, employing a deep understanding of digital media, reporting analytics, and consumer engagement to motivate strong cross-functional teams and accomplish forward thinking goals of leading brands. Simply put, he’s dedicated to integrated marketing that works.
For over 20 years he’s led integrated campaigns for brands such as McDonald’s, American Crew, Beck’s Beer, Boston Market, NTT Communications and Sears.
Dennis currently leads the Integer Consumer Experience (CX) practice known in the industry as CX3, delivering integrated engagement programs that improve brand reputation and drive strategic customer acquisition for clients like FedEx Office, Wells Fargo, Starbucks and See's Candies.
In 2016 Dennis was recognized as one of the 25 most influential email marketers you should follow by CampaignMonitor.com, and Cision named him one of the worlds top 50 email marketing influencers. He also has several digital certifications or deployments under his belt, including Oracle CRM, Oracle marketing automation, Eloqua, Neolane, Salesforec, Omniture, ExactTarget and SiteCore.
Dennis cut his digital teeth in ad agencies early on when he held the role as Director of Media Arts for a TBWA agency developing (the then burgeoning practice) of Omni-Channel for the likes of McDonald's Corporation.
After that, he went on to join a start-up named Verio who built one of the first national TCP/IP networks delivering the Internet to small to medium business in the top 52 metropolitan cities in the USA. During his stint at Verio the wildly successful team built the largest USA hosting business, went public and ultimately sold for $5B to NTT.
Over the course of his career he's contributed to the development of the Internet Explorer browser, pioneered initial banner delivery technologies and applied for patents using crowd sourcing and machine learning to provide universal language translation capabilities within Wordpress.
He regularly participates in events like Shop.org’s Retail Summit, WordCamp NYC; he also contributes topical posts on digital media and consumer experience for sites like Brandwatch.com.
Marketing Automation • Digital Consumer Strategies • CRM • eMail Marketing • Analytics & Reporting• Project Management • Demand/Lead Generation • Social Media • eCommerce